Kitty Kallen was a popular American singer whose career spanned from the 1930s to the 1960s. She performed with popular big band leaders of the 1940s, including Jimmy Dorsey and Harry James, before establishing a solo career.
The songstress may be best known for a song she recorded in 1954, Little Things Mean a Lot. The song was number one in the United Sates for nine consecutive weeks and sold more than two million copies. The lyrics remind us that the “little things” in life make a real difference. A gentle touch, a short note, a smile, a shoulder to cry on. Little things mean a lot.
I recently learned something that is very different from the song of the 50s but illustrates the importance of things that most folks would pay no attention. British scientists used satellite images to look at smudges on the ice of the Antarctic that showed large amounts of guano, or penguin poop. Now to most people that is not important but this “little” observation of bird dropping helps to verify that there are more of the majestic emperor penguins, that breeds in remote areas where temperatures can drop as low as minus 58 degrees Fahrenheit, than previously believed.
Little things mean a lot!
Another news story this week supported the idea that “little things mean a lot” in terms of corporate profits. The article focused on the airline industry that has suffered tremendously due to the coronavirus pandemic. The number of passengers has plummeted over the past several months. Airlines have become creative in their efforts to improve the bottom line.
According to one report, airlines have “accelerated digital uptake as carriers look for ways to reduce human touchpoints.” But that push has had another impact, too. It has reduced cabin weight, and that can mean big cost savings. Singapore Airlines’ low-cost carrier Scoot introduced an inflight system that allows customers to use their mobile devices to order food, drinks, duty-free and other services. This move not only reduces paper consumption by more than 156 metric tons, but it will also cut annual carbon dioxide emissions by over 41 tons and save more than 13 tons of fuel.
Technology advances have made it possible for airlines to phase out inflight menus, magazines, and entertainment consoles, which can weigh as much as 13 pounds each. Other ways in which airlines can decrease weight include a reduction of air-sickness bags, lighter food carts and only carrying pre-ordered food and drinks.
COVID-19 has also prompted British Airways to remove printed copies of its inflight magazine and offer it as a free download on passengers’ personal devices. This change trims a significant amount of weight.
Anything that reduces costs in aviation is a good thing. Fuel is one of the largest and most variable expenses for airlines, accounting for almost a quarter of operating costs, and cabin weight is known to have a notable impact on reducing those charges.
In 2018, United Airlines saved $290,000 in annual fuel costs merely by using a lighter weight of paper for its inflight magazine. American Airlines removed just one olive from each salad plate to save $40,000.
Little things mean a lot.
This season there will be many opportunities to help provide for persons who cannot afford a good meal, a warm place to sleep, clothes and gifts for the children. Many worthwhile organizations (and some not so worthwhile) will be making appeals for contributions and other forms of assistance. The needs that are highlighted during the holiday are always with us. We just become more aware at this time of the year.
No one of us can provide for all the needs of our community and world. But we can do something. A gift, no matter how small, can help your church or favorite charitable organization to help bring hope and help to folks who are hurting. Be wise in where you decide to help but give- time, energy, money- appropriate to your resources.
The Bible tells us that much is expected from those who have a lot. But no one exempted from being generous. Even little things mean a lot!
Jamie Jenkins